DOOH marketing: maximum attention with Austrian Post window advertising
Digital Out-of-Home is an innovative and exciting tool that reaches a large audience! It is the fastest-growing channel on the advertising market and its visually appealing and dynamic ads gets high levels of attention amid its different target audiences.
Since 2002, the Austrian Post digital out-of-home network has seen steady growth. We have high-resolution 75-inch screens (191 cm diagonal) in several shop windows of highly frequented postal branches and pickup stations at several locations throughout Austria. Book your digital outdoor advertising via the Austrian Post window advertising, available in Sankt Pölten, Graz, Wels, Salzburg, Innsbruck as well as Vienna and greater Vienna.
Your benefits
Österreichische Post window advertising offers high impact at attractive prices while being fast and flexible. Use targeted activities to reach high awareness for your message and incite even hard-to-reach audiences such as young people to buy.
Combine Österreichische Post window advertising with other products to create powerful multichannel campaigns from a single source. Österreichische Post is always there for you.
- Easy process with a dedicated contact person
- Trustworthy setting for your advertising message
- Get maximum awareness with eye-catching design
- Address hard-to-reach target audiences
- Several possible contacts per day
- Campaigns can be planned exactly as needed
Premium advertising space Aspernbrückengasse, Vienna
The premium advertising space in Vienna's Aspernbrückengasse offers advertisers a digital and analogue combo solution consisting of an LED wall and two foiled, LED-backlit window areas, to engage your target audience with your advertising message across an impressive 48.6 m².
The large advertising space is located near a central traffic hub. Thanks to the dense infrastructure with a subway station, bike paths, and dining establishments, there is a high volume of traffic and pedestrians, making it a great choice for high-reach campaigns with lasting effect.
Programmatic booking
Our Post window advertising is now available for programmatic booking via our sales partner Goldbach Austria. Programmatic advertising refers to the fully automated trade with online advertising space. In a real-time auction, available advertising space is analysed with regard to the environment and placement and your advertising will be displayed to the target audience (e.g., people interested in fashion) in the indicated region. It allows you to implement campaigns on short notice while making the selection of parameters such as duration and the media channel easier and more flexible.
New targeting options
Since we switched from to the new DOOH software by Grassfish Marketing Technologies, new targeting options are available for our advertising clients. Among others, there is the option to adapt advertising messages to events as needed and to display them in real time. This reduces wastage while advertising clients benefit from tailor-made communication processes.