More categories, more winners!
Our 2024 winners
| CATEGORY | GOLD | SILVER | BRONZE |
|---|---|---|---|
| Leaflet Food
|
HOFER (agency: not indicated) |
BILLA | SPAR |
| Leaflet Retail |
BIPA (agency: AANDRS) |
dm drogerie markt | XXXLutz |
| Leaflet Leisure |
HOFER Reisen (agency: Strobl Binder) |
HERVIS | bellaflora |
| Leaflet Regional |
Linsberg Asia Spa (agency: not indicated) |
Denns Bio-Markt | Maximarkt |
| Leaflet "Das Kuvert"' favourite cover |
HOFER | BILLA | PAYBACK Austria |
| Direct Mailing | Linsberg Asia Spa Longing for summer joy (agency: not indicated) |
dm drogerie markt Best Customer Mailing Birthday 2023 incl. wooden clip "Making sure all good things remain good." |
Universal Versand Birthday postcard |
| Catalogues & customer magazines |
LOBERON - Winter 2023 | SPAR - SPAR Mahlzeit! Magazine, Easter issue | Saatbau Linz - Inform specialised magazine |
| Best digital leaflet National |
LIDL (agency: not indicated) |
-- | -- |
| Best digital leaflet Regional |
MPREIS (agency: not indicated) |
-- | -- |
| Digital-Out-of-Home | Greenpeace (agency: not indicated) |
Porsche VW | Nespresso |
| Best e-mail | Canal+ Austria (agency: not indicated) |
-- | -- |
| Special award Sustainability (leaflet) |
bellaflora | -- | -- |
Conditions of participation
Leaflets
All submitted leaflets must have been sent as Info.Post items in Austria. The dedicated Info.Post GTC as updated on 1 January 2023 apply (post.at/infopost).
You can submit your project in a total of four categories. The volume will determine the category.
- For 100,000 items and up, you can submit your project in an industry-specific category.
- For a volume of under 100,000 items, you can submit your project in the "Regional" cross-industry category.
Industry-specific categories
Food retailThis includes traditional food retailers whose product range consists mostly of food items.
Retail
This category includes clothing, shoes, drugstores, and furniture stores.
Leisure
This category includes stores for sporting goods and apparel, tourism, and events, as well as electronics stores, DIY stores, garden centres, and pet stores.
Cross-industry categories
RegionalFor leaflets with regional distribution and a volume of a maximum of 100,000 items per project (the volume refers to the brand and not to individual buying groups).
Every submitted leaflet was sent to private households in the time frame between 1 January and 31 December 2023 with a minimum volume of 100,000 items (except the "Regional" cross-industry category with a maximum of 100,000 items).
Special sustainability award (leaflets)
For the special "sustainability" category, you can submit one project only. Only unaddressed advertising items (Info.Post) are eligible.
For your project to be considered for the special award, please provide proof (confirmation by the lettershop) of one of the following environmental certificates:
FSC, PEFC, Austrian Ecolabel, Blue Angel, EU Ecolabel, CO2-neutral delivery.
In terms of content, all submitted projects must promote sustainable products/services or sustainability programmes.
Best digital leaflet powered by Aktionsfinder
From 1 January to 31 December 2023, all existing Aktionsfinder clients will participate in this competition. By participating, you accept our conditions of participation.
Clients who do not accept our conditions of participation cannot participate.
Please e-mail any comments to post.digital@post.at.